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Greend India, an eco-conscious startup from Mumbai

Co-founders Greend India Founder Talks

Sana Shaikh & Sephra Abraham are the Co-founders of Greend India – an online marketplace for all things vegan, cruelty-free, eco-friendly & zero waste. Greend is also India’s first & only 100% vegan & eco-friendly vegan gift hamper service.

Sephra Abraham Greend India Founder Talks
Sephra Abraham Greend India

Greend India was conceptualised by a personal struggle that friends Sana & Sephra felt. The story goes back to 2017 when Sephra was already a year old vegan & she inspired Sana to become a vegan as well. After that, both friends felt the lack of options & unavailability of vegan options in India. They found that even if there were options, they were either too expensive or imported from elsewhere. So after three years, they both came together to form Greend India – a place where products of all ranges are available & can be delivered to doorsteps across India. Also to encourage people to turn vegan, Greend India launched customisable-to-your-budget gift hampers filled with vegan & eco-friendly products, which one can send to anyone anywhere in India. The idea was to simply give Indians full access to everything that is vegan & good for the planet.

Sana Shaikh Greend India founder talks
Sana Shaikh Greend India

When one buys from Greend, they are supporting numerous small, local & homegrown vegan businesses. In over 9 months of operation now, Greend India houses over 100+ brands under one roof! 
At Greend India, everything from vegan food, to cruelty-free cosmetics & eco-friendly personal care products are available. Our current category ranges from Vegan food, eco-friendly earthen products, cruelty-free cosmetics, skin care, body care &plastic-free packaged personal care products. 
When Greend started initially, our biggest challenge was to get brands to associate with us. We were new and young in the industry, so it took us a while to approach brands. Another challenge was to service PAN India. In the initial two months of our operation, we serviced only MumbaI as we are located here. Slowly and steadily, we started servicing PAN India once we figured out logistics. 

Products Greend India Founder Talks


Greend has a slightly different approach for their business operation. Greend believes in interacting with customers directly & understanding requirements, suggesting products accordingly & helping in deciding the budget for gift hampers. According to the Co-founders, in this era of monotonous websites & apps, a personal touch goes a long way.

Products Greend India Founder Talks blog

Our goal is to have 1000+ vegan brands associated with us – preferably small & homegrown vegan business. We also want to be able to service cold-chain products all over India!Greend is headquartered in Mumbai & our service is available for PAN India. To place an order with Greend India, Whatsapp on +91-9769768713. Instagram: www.instagram.com/greendindia

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